About Pride Of Misfits

Our project started in Korea. Recently, K-POP's influence in the global music scene has been steadily growing. However, paradoxically, genre diversity within Korea itself has been weakening. From the 90s to the early 2000s, Korea had a vibrant coexistence of various genres including rock, ballad, R&B, hip-hop, and electronic music. But as this balance has recently collapsed, talented indie artists are losing opportunities to perform and connect with audiences. Our team is a project formed to address these challenges. By leveraging various media channels and technological advancements, we aim to introduce Korea's exceptional artists to music lovers worldwide. Keep an eye on our journey! In 10 years, we will become a channel that promotes indie artists not just from Korea, but from around the world. We believe in the power of music!

Global Top level Artist Agency Team

Our project is led by a team of experts with industry-leading experience across business, music, video, and visual arts.

CCO (Chief Creative Officer)
Damien Shuhler (France)
1
Career

Current) Aria Strategy Consulting & Investment, France
(Timewarp, Boiler Room Paris etc)

Ex) Universal Music Publishing, Studio Manager

Ex) Studio Davout, France, Record and Mix Engineer

Project Participation

Musicians from 359 Music London (Alan McGee’s label that discovered Oasis)

Music supervision: Transporter 2, Buena Vista Social Club

CPO (Chief Production Offer)
Director JY
2
Career

Graduated from Seoul Institute of the Arts, Advertising Creation Department Major Directing Works

Directed numerous TV commercials for BMW, MINI, Nespresso, Samsung Electronics, LG Electronics, Naver, and more

Visual Manager
Sunny Bae
3
Career

Graduated from Hongik University, Department of Fashion Design

ex) Shinsegae Casamia, Tmon Brand Marketing

Selected as Young Designer at Seoul Design Festival ’21

Podcast/ Interview Manager
Jang Pro
4
Career

Current) Live Show Host / TikTok Creatorex) VXX Entertainment, Studio MX Management Rookie Development Team

Appeared in various media including theater, film, and drama! But no name yet… 🙂

Web/ App Manager
Jayden Hwang
현수형
Career

Current) CEO of Web Agency Creva Group

Web/App development for Fissler Korea, Nara Cella, Star Alliance and others

2014 Louis Vuitton City Guide: Seoul: Must-mention Star DJ (DJ The Soo)

Want to join us?

We are not yet a for-profit company. We hope to collaborate with experts from around the world and are open to all possibilities.